Matt Ridley is the author of provocative books on evolution, genetics and society. His books have sold over a million copies, been translated into thirty languages, and have won several awards.
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His new book How Innovation Works is now available in the UK as well as in the US and Canada.
My latest Wall Street Journal column is on the technology of fly fishing rods
Moore's Law is the leitmotif of the modern age: Incessant improvements in communication and computing are accompanied by incessant drops in price. Yet some quite low-tech devices are also experiencing Moore's Laws of their own, especially those that use new materials. Even something as mundane as fishing rods.
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